Thursday, September 16, 2010

BENEFITS



Benefits
The following are the benefits of adopting CRM processes:
  • Develop better communication channels
  • Collect customer related data
  • Create detailed profiles of individual customers
  • Increased customer satisfaction
  • Access to customer account history, order information, and customer information at all touch points
  • Identify new selling opportunities
  • Increased market share and profit margin
  • Increased revenues
  • More effective reach and marketing
  • Improved customer service and support
  • Improved response time to customer requests for information
  • Enhanced customer loyalty
  • Improved ability to meet customer requirements
  • Improved quality communication and networking
  • Reduced costs of buying and using product and services
  • Better stand against global competition

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